SPEAKERS
DEBBIE MILLMAN
Moderator
Named “one of the most influential designers working today” by Graphic Design USA, and “one of the most creative people working in business” by Fast Company, Debbie Millman is also an author, educator, brand strategist and host of the podcast Design Matters. As the founder and host of Design Matters...READ MORE
VANESSA DEWEY
Vanessa B. Dewey, until recently, worked in-house at Mattel, as the first Lead in Creative and Development Experience. As a member of the Mattel HR team, she defied stereotypes by bringing a creative, human-centered design approach to a traditionally corporate department. Some of her roles included providing educational...READ MORE
DEBORAH ADLER
Adler Design is a multidisciplinary studio that brings new ideas to market and works with both industry and nonprofit clients to design experiences, change behaviors and improve outcomes. Motivated by a desire to make people’s lives easier and safer, AD delivers new directions in products, packaging, labeling, identity and...READ MORE
MICHELLE FEHLER
Michelle is a biomimic and visual communication designer who became conflicted about the wasteful behavior that is associated with graphic design. Believing that there must a better way to help organizations be heard and seen, she pursued a Master's in Interaction Design with a focus on Biomimetic Graphic Design. Since 2010, she...READ MORE
SCOTT BOMS
Scott Boms is cross-disciplinary graphic designer from Toronto, Canada. He is currently the Global Design Lead at Facebook's in-house design and art making studio, the Analog Research Lab in Menlo Park, California. A man who wears many hats as a designer, maker, and educator, his focus is on unlocking the...READ MORE
LOUISE FILI
Founded in 1989, Louise Fili Ltd is a graphic design studio specializing in brand development for food packaging and restaurants. Formerly senior designer for Herb Lubalin, Louise Fili was art director of Pantheon Books from 1978 to 1989, where she designed close to 2,000 book jackets. She has received Gold and Silver Medals from...READ MORE
DON HOLLIS
Mastermind - Creative Director - Consultant, AIGA Design Leader at Hollis Brand Culture Hollis Brand Culture is a California creative lab for digital and built environments - Making Space Remarkable™ At Hollis Brand Culture, Don cultivates disruptive design solutions for dynamic environments. As a leading brand consultant for...READ MORE
NATASHA JEN
Natasha Jen is an award-winning designer, an educator, and a partner at Pentagram. Born in Taipei, Taiwan, she joined Petagram's New York office in 2012. A three-time National Design Award nominee, Natasha's work is recognized for its innovative use of graphic, verbal, digital, and spatial interventions that challenge...READ MORE
MATTHEW SANTONE
Matthew Santone joined argodesign in its infancy, relocating from his native Ohio to the significantly warmer Austin, TX. Prior to argodesign, Matthew was an interaction designer and strategist at Resource, the country's largest independent digital marketing agency. He enjoyed honing his craft by merging design...READ MORE

ASH HUANG
Ash Huang is a designer and writer. Her essays have been featured in Fast Company, Offscreen Magazine and Thought Catalog. Her first novel, The Firesteel, won First Place for Literary Fiction from Writer’s Digest. She’s designed with companies like Dropbox, Pinterest and Twitter. She currently works on Adobe XD in San Francisco.


WORKSHOPS
FAST GRAPHICS
FISK/Bijan Berahimi
Ready, set, go! In Fast Graphics, participants will speed design, print, and display their work around a chosen theme in a total of two hours. Think design game show. FISK is a graphic design studio and contemporary art gallery based in Portland, OR. Our ethos is simple and important: have fun, work hard, and make meaningful relationships.
UNDERSTANDING "PEN LOGIC" WHEN DRAWING ROMAN LETTER FORMS
Heather Hardison
When hand drawing letterforms it is important to have a solid understanding of how the pen influences the shape of letterforms. This class will begin with basic calligraphic exercise to help you understand how the angle of the pen affects the width and shape of the stroke, and the placement of the stresses in roman letterforms. We'll use the pen as a basis for hand drawing letterforms, redrawing a word that we've written with the pen. This class will address proper proportions of letterform, spacing, and adding personal touches to change the personality of the letterforms.
AIR-DRY CLAY HAND BUILDING
Rachelle Reichert
Get ready to get your hands dirty! Learn basic to intermediate hand building techniques with air-dry clay. We'll go over how to prepare your clay for use, materials, and techniques like engraving, imprinting, and shaping. You will walk away with a handmade functional clay object like a planter, bowl, or wherever your imagination takes you!
CREATIVE PRINTMAKING WITH THE RISOGRAPH
Scott Boms
Participants will be introduced to Risograph printing through process-driven mark-making and collage exercises while exploring digital color separation and advanced finishing techniques. Participants will leave with 25 11x17 2-color prints of their own artwork.
MINDFUL PAPER WEAVING
Miguel Arzabe
Focus on the process of creating and all your senses rather than the outcome on the page or screen. Use creative mindfulness while creating a one-of-kind paper weaving using old art auction catalogs.
ANALOG SCREEN PRINTING
Defne Beyce
Learn to screen print without a computer! Create a stencil on a screen using contact paper and other nontraditional materials. You'll then be able to pull your own prints and take your screen home with you.
PAPER CUT PLANTS AND TERRARIUM MAKING
Cat Johnston
Want to create paper plants out of cut paper?! You will cut and create your very own collection of flora and fauna in this workshop. At the end, you'll have a terrarium full of everlasting plants.
PAPER CUT PORTRAITS: ILLUMINATING THE RAD PEOPLE IN YOUR LIFE
Miriam Klein Stahl
In this workshop, participants will learn the art of papercut to create bold and nuanced portraits of a loved one or an inspiring public figure. Taught by artist, illustrator and teacher, Miriam Klein Stahl, each participant will create a unique portrait cut from a single sheet of black paper using an exacto knife, leaving with heirlooms that commemorate significant figures in our lives.
INTRO TO CHARACTER DESIGN FOR GAMING AND ANIMATION
Shiu Pei Luu
We will explore various techniques in designing a character for animation. We will work through the process of character development and back story and understand how this affects his/her shape and design.
DESIGN AND PROTOTYPING WITH ORIGAMI STUDIO
Scott Horsfall and Rob Wood
Origami Studio is a design tool made by Facebook for designing modern interfaces. Explore, iterate, and test your ideas quickly by building prototypes that simulate native interactions. In this workshop, you’ll learn the basics of Origami Studio, how to bring your designs to life, and how to build both custom animations and simple end-to-end flows.
COLOR IGNITED!
Lena Wolff
In this hands-on workshop, participants get a crash course in color theory and create vibrant collages that put the theories presented into practice. Through exercises using nuanced and dynamic colored papers, the strange and fascinating subject of color behavior and perception is revealed, uncovering a glimpse into the interdisciplinary field of color study that is relevant to art practice, design, science, physics, and the beauty of the world that surrounds us.
ILLUSTRATION TECHNIQUES FOR CREATING TEXTURES
Ryan Johnson
Work with illustrator Ryan Johnson to learn techniques for building found and created textures in your work. Ryan Johnson is an illustrator working in Oakland, CA. His work is bright and colorful, it plays with perspective, and it is generally lighthearted. He does mostly editorial illustration and some of his clients include Washington Post, Boston Globe, Facebook, Ritual Coffee and Random House.
POSTER POWER!
Cathy Lo
Let your voice be heard and create your own posters about social issues that matter to you. In this hands-on workshop, Cathy will share how she brings community together through design and empowers others to have a voice through examples of her work. You will learn the basics and best practices to create a poster. Design toolkit consists of personalized backgrounds, infographics that could be applied to social issues and strips of letters will be provided. This workshop is open to of all levels.
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SCHEDULE
SATURDAY MAY 5
MORNING
7-8:50 REGISTRATION
(PLAYSPACE OPEN)
9:00 WELCOME
9:10 SCOTT BOMS
10:00 MICHELLE FEHLER
10:40 BREAK
(PLAYSPACE OPEN)
11:10 LOUISE FILI
12:00 LUNCH
(PLAYSPACE OPEN)
Hosted Lunch outside at the Garden by the Sea RSVP to have lunch with a main stage speaker. No fee to participate.
AFTERNOON
1:30 ASH HAUNG
2:15 NATASHA JEN
3:00 BREAK
(PLAYSPACE OPEN)
3:30 PANEL DISCUSSION
6-9 Y PARTY
SUNDAY MAY 6
MORNING
8-8:50 REGISTRATION
(PLAYSPACE OPEN)
9:00 WELCOME
9:10 DEBORAH ADLER
10:00 THINK/WORKSHOPS
12:00 LUNCH
(SEE LUNCH OPTIONS)
AFTERNOON
2:00 VANESSA DEWEY
2:50 DON HOLLIS
3:30 BREAK
(PLAYSPACE OPEN)
4:00 MATTHEW SANTONE
4:45 THANK YOUS
5-7 RECEPTION USD
GARDEN BY THE SEA

PRICING
VALUE RATE
FEB 15–APRIL 1
Members - $350
Non-Members - $450
Student Members - $300
(with a valid id)
FULL CONFERENCE RATE
APRIL 1–MAY 4
Members - $475
Non-Members- $525
Student Members- $300
(with a valid id)
Groups of 5 or More- $400
(per person)
SINGLE DAY TICKET
(only sold when main stage sells out)
Member- $322
Non-Member- $422
SUNDAY TOPIC LUNCHES
RSVP for a catered lunch at the Garden by the Sea with AIGA local design leaders.
$35 per person
USD
The Y Conference is held at The Joan B. Kroc Institute for Peace and Justice on the beautiful campus of the University of San Diego, overlooking Mission Valley and the waters of Mission Bay.
Located on the southwest side of University of San Diego campus, the Joan B. Kroc Institute for Peace and Justice offers state-of-the-art conference facilities while remaining true to the university's Spanish Renaissance style. Saturday lunch and Saturday night reception will both take place outside in the beautiful Garden of the Sea.
5998 Alcalá Park
San Diego, Ca 92110


